 A powerful strategy makes a powerful competitor. And in today's hypercompetitive marketplace, a company must be a powerful competitor to survive. But what are the ingredients of a good strategy? And what are the most effective methods for implementing that strategy? Strategy: Building and Sustaining Competitive Advantage prepares senior executives and teams to anticipate and respond to the accelerating pace of global competition and technological innovation.
Through case studies and current research findings, participants analyze companies that have turned cutting-edge strategy into extraordinary success. What makes this Harvard Business School Executive Education program so invaluable is that it provides a focused opportunity for business leaders to formulate action plans specific to their own companies.
Program Objectives
Created as a resource for senior executives charged with company strategy, Strategy: Building and Sustaining Competitive Advantage gives participants the chance to work with experienced HBS faculty and peers to:
• Formulate and evaluate new competitive strategies;
• Determine how to lay the groundwork for change; and
• Put their action plans to work for their companies.
Curriculum
The formal program structure of Strategy: Building and Sustaining Competitive Advantage involves a combination of case studies and lectures. Designed to provide actionable frameworks for competitive strategy development, the course is based on state-of-the-art strategic concepts, current research findings, and best-practice examples.
The program curriculum is organized around six topical areas:
Environmental Scanning
• Competitive forces that drive industry structure
• Forecasting scenarios of industry evolution
Industry Positioning
• Identifying sources of competitive advantage
• Choosing the competitive scope of industry participation
Economics of Competitive Advantage
• Strategic cost analysis
• Buyer motivation, incentives, and value analysis
Competitor Analyses
• Analyzing competitor goals, assumptions, capabilities, and strategies
• Predicting future behavior of competitors
Sustainable Competitive Advantage
• Irreversible strategic commitment
• Threats to sustaining competitive advantage
Global Industry Presence
• Understanding the dynamics of globalization
• Gaining competitive advantage through global strategy
Participant Mix
Strategy: Building and Sustaining Competitive Advantage is designed for company teams of at least four senior-level executives responsible for developing and implementing competitive strategy. Participants typically are employed in industries such as consumer products, financial services, high tech, manufacturing, raw materials/energy, professional services, and telecommunications.
Appropriate titles include but are not limited to:
• CEO;
• President;
• Executive vice president;
• Senior vice president; and
• Managing director.
Date:
June 05 - 10, 2005 (Participants encouraged to arrive by June 01, 2005)
Fee - click here
Location - Boston, Massachusetts (Residential)
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